100% Free SEO Tools
The Semrush Academy features dozens of free courses and certification exams. Paid plans include keyword research and suggestions, competitor keywords, SERP lookups and tracked keywords. The Basic plan is relatively limited on how much research you can do; for example, you’re limited to 25 competitor keywords and 100 keyword lookups every 24 hours. This is likely acceptable for light users, but the Premium or Agency plan will better serve those with more intensive SEO needs. SEO tools will check your website for compatibility with SEO (search engine optimization) and point out any issues by displaying the metrics.
Ahrefs Webmaster Tools
These tools can streamline your marketing strategy, boost your visibility, and give your brand or business a more competitive edge. Most tools aggregate massive data sets from multiple sources, filter and model them, and then turn them into practical recommendations. The most advanced platforms even allow real-time collaboration, automated scheduling, and deep integration with other marketing tools.
Featuring keyword reports, keyword research, crawling dates, and more. Create workbooks using CSV exports with a table of contents and enabled hyperlinks using this BHS Links simple Excel Sheet Consolidator tool. You can unlock even more advanced features, such as Page Optimization and Keyword Difficulty, with a MozPro subscription. With KWFinder, you can discover long-tail keywords – those more specific, less frequently used keywords that yield higher results because of how specific they are. The tool has recently added a feature where you can type in a competitor’s domain to get better keyword ideas.
Test Semrush for yourself with an exclusive 14-day free trial. This includes 5 SEO articles per month and 25 new content ideas per week. It shows you your overall optimisation score and suggests words to include to improve your overall SEO.
WordStream’s Free SEO Tools
Note that plans come with a 20% discount if paid for annually. Additional plans are available for agency and enterprise needs, and there are additional paid-for tools for local listings and STAT data analysis. When it comes to optimizing your website for search engines, using the right SEO tools is crucial. There are many options available in the market, but not all of them are created equal.
Cloaking refers to the practice of showing one version of a web page to humans, but a different version to search engine spiders. For search engine optimization, cloaking is generally considered bad practice and should be avoided. Search engines want to index what the user sees, and can get pretty suspicious and even levy penalties if they think something deceptive is going on.
It can be considered an all-in-one SEO platform that provides you with various tools to manage and improve your online visibility. Features include real-time visualization of search queries, categorized search questions, and an easy-to-use interface for discovering content ideas. Your team can explore what people are searching for by grouping queries into different formats. The tool also provides data insights based on search behaviour to guide content creation. An SEO crawler can help you discover and fix issues that are preventing search engines from accessing and crawling your site.
How To Create & Pitch Content That Attracts Incredible Links
- With tools, you can spot trends, monitor progress, analyze competitors, and scale your work without sacrificing quality.
- Majestic offers Trust Flow & Citation Flow Metrics that help to know the quality of the backlinks pointing to a website.
- Group keywords by lexical similarity and create Keyword Lists for in-depth analysis.
- We recommend SE Ranking for agencies seeking solid SEO tools without breaking the bank.
- After that, map out your current processes and identify the bottlenecks—not just minor annoyances but issues that are actually costing you time and clients.
From keyword tracking to backlink analysis, the best SEO tools can help you meet your goals. In this guide, I ranked and reviewed the 27 best SEO tools, along with my top 5 choices, so you can pick the best one. SEO Chrome extensions like Fat Rank allow you to easily analyze your website’s performance. This SEO keyword tool lets you know the ranking of your keywords. You can add keywords to your search to find out your rank per page for each keyword you optimized for. If you don’t rank for the top 100 results, it’ll tell you that you’re not ranking for that keyword.
From content creation to technical analysis, these tools help you improve search visibility while keeping costs manageable. We highly recommend looking into our guide to SEO, learning more about SEO copywriting, and discovering some of our quick tips for ranking higher on Google. Plus, with this list of 30 free SEO tools, you’ll easily be able to venture into the world of search engine optimization on a budget. Animalz is a content marketing agency, and they’ve created an additional tool to help businesses discover if they need to refresh any of their old content. Simply input your email address to get started with the analysis, and Animalz Revive will let you know which posts need an update.
BrightLocal is ideal for local businesses that want to optimize their online visibility in their area while projecting a positive image to prospective customers. BrightLocal also offers a Simply Listings account for $2 per site pay-as-you-go plan or $100 per location, per year. With Simply Listings, you can expand your visibility by getting your company information into dozens of online business directories. The $100 plan gives you access to Active Sync and GBP Post Scheduler as well.
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